Ali Rizvi, Founder & CEO, What’s Next Entertainment

Kwa sentensi moja…Ni ushauri gani bora zaidi unaoweza kuwapa wauzaji bidhaa leo?

In this digital age, it’s important to know your consumer well, not only locally, but globally – so learn their culture and how they consume your product, and be politically correct.

Je, unafafanuaje uuzaji bora?

A single-minded message that engages your audience and delivers on your business objectives.

Je, wauzaji wanawezaje kuwa na ufanisi katika nyakati za changamoto?

Stay relevant and connected to your consumer – in these times of uncertainty, empathy will guarantee you stay top of mind, and, in turn, achieve your numbers.

Ali Rizvi served on the jury for the 2020 Tuzo za Effie Pakistan ushindani.