En una frase... com definiu el màrqueting efectiu?
Effective marketing is human-centric: it prioritizes people’s needs, creates empathic products and leverages communication potential to not only promote products, but also nudge people toward more useful habits and well-being.
Quin és el millor consell que podeu oferir avui als venedors?
Look into the future, not “in the rearview mirror,” to explore trends and anticipate new needs of your customers.
Com poden ser eficaços els venedors en temps de repte?
Train soft skills: creativity, empathy and resilience.
Marina Bezouglova served on the jury for the 2020 Premis Effie Rússia competència.
