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Effie is celebrating its 50th Anniversary as the leading authority on marketing effectiveness.
Kicking off the celebration is the launch of 5 For 50. This special award will recognize the five most consistently effective brands over the past 50 years who have made Effie history, remained relevant and continued to sustain business over time and into the future.
Brands that have won more than one Effie Award over more than one year are eligible to enter.
Entry Deadlines run 6 February - 13 February 2019.
Enter Now >
Call for Entries is now open for the 2019 Global Effie Awards competition, honoring effective marketing communications ideas that ran in multiple markets or regions worldwide.
Remaining entry deadlines:
January 9, 2019
January 23, 2019
Review Eligibility, Fees, & Entry Guidelines here.
Call for Entry is now open for the 2019 Effie Awards UK competition. Entry deadlines run 15 February through 5 April.
This year’s competition offers a variety of new categories including Shopper Marketing, Healthcare, Branded Content, and Commonwealth Games Marketing.
Learn More >
Effie is excited to announce its partnership with the Pakistan Advertisers Society (PAS) to launch Effie Pakistan.
As the 52nd program in the global Effie network, Effie Pakistan has opened Call for Entry for its inaugural competition and will be accepting entries through February 14 2019.
Learn More >
The 2019 ANA Brand Masters Conference (February 27-March 1, 2019) will focus on “Highly Effective Brands that Drive Results.”
Hear from top marketers, including a selection of Effie winners who will explore key insights from their 2018 Effie-winning case studies:
“Bradshaw Stain”
Sundar Raman, VP, NA Fabric Care, P&G
Andrea Diquez, CEO, Saatchi & Saatchi NY
“Arby’s: We Have the Meats”
Jim Taylor, CMO, Arby’s
Rocky Novak, Managing Director, Fallon Worldwide
“Bring Your Challenges”
Niharika Shah, VP, Head of Brand Marketing & Advertising, Prudential Financial
Dan Gonda, Managing Director, Droga5
Register Today >
Effie United States and Subaru of America have announced their partnership to present the 2019 Effie Collegiate U.S. challenge.
The challenge will ask college students to reinvent the experience of buying a car to meet the expectations of Millennials and Gen Z.
Following the results-driven Effie Awards model, students will create an integrated marketing plan to effectively reach their audience. Entries will be judged by a jury of marketing industry professionals, with finalists presenting to the Subaru brand team.
Call for entries will open January 2019.
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The 10th anniversary of the MENA Effie Awards took place on November 7 at the Armani Downtown in Dubai, bringing together agencies and clients from the regional industry to celebrate the best marketing campaigns.
This year saw a ten percent increase in entries resulting in a total of 28 Gold, 45 Silver and 18 Bronze Effies awarded.
Read More >
RT @Campaign_India: Effies 2019: McCann retains 'agency of the year', HUL is 'client of the year' https://t.co/HMIPoZ3PvI https://t.co/hYE…. 1 day ago
“We focussed on highlighting how similar the consumer was to people already serving.” @defencejobsaust & @hosthavas… https://t.co/l5NMAPoNIA. about 13 hours ago
This will probably be one of the most interesting and hotly contested categories at #effiepakistan this year.… https://t.co/wdGGJVB5EL. about 5 hours ago
RT @ANAmarketers: At the 2019 #ANABrand conference, attendees will hear from @ProcterGamble's Sundar Raman, a marketing VP who will detail…. 1 day ago