
In einem Satz…
Wie definieren Sie effektives Marketing?
Effective marketing changes trajectories and drives growth.
Wie steigert Kreativität die Effektivität?
If strategy is the engine, then creativity is the fuel!
Was ist Ihr schönster Effektivitätserfolg der letzten Monate – privat oder beruflich?
As a mom, I see parenting effectiveness – or lack thereof – play out every day, in real time.
Was ist das größte Hindernis für die Marketingeffektivität?
The biggest roadblock is selecting the wrong KPIs and measurement tools.
Wie sehen Ihre Erwartungen an das Marketing in den nächsten fünf Jahren aus?
I hope diversity in storytelling continues to expand, driven by diversity in teams.
Soyoung was a final round judge in the 2022 Effie US Competition. Click here to see this year’s Effie US winners and finalists, and join us on June 14 to see who will be taking home gold, silver and bronze at the US Effie Awards Gala. Get tickets here.