En una frase…
¿Cómo se define el marketing efectivo?
Effective marketing creates added value to consumers, customers, business owners and the community.
¿Cuál es el mejor consejo que puedes ofrecer a los profesionales del marketing de hoy?
Never tire of trying to better understand people and find a relevant role in their lives.
¿Cómo la creatividad impulsa la eficacia?
Creativity brings relevant, often subliminal meaning that can make things look important to people.
¿Cuál es el mayor obstáculo para la eficacia del marketing?
The biggest roadblocks come whenever a company just pushes its own agenda, disregarding the needs of consumers or community.
¿Cómo espera que sea el marketing en los próximos cinco años?
I really hope marketing takes the lead in becoming a force of good, where all marketing becomes responsible marketing – leading the positive change in our societies and for our planet.
Milica is a 2022 Global Best of the Best Effies judge. Leer más sobre las características de In One Sentence.
