Julie Daugaard, Executive Strategy & Growth Director, dentsu denmark

En una frase…

¿Cómo se define el marketing efectivo?
Effective marketing is about showing impact on all three bottom lines: people, planet and profit.

¿Cómo espera que sea el marketing en los próximos cinco años?
I hope to see cases where marketing has created an effect for the brand, consumers, society and the planet.

Julie was a 2022 Effie Awards Denmark juez. Ver más funciones de In One Sentence.