In one sentence…How do you define effective marketing?
Effective marketing is not only about selling right here right now, but about the synergy of media mix, creative and technology that can create long-term emotional connections between the customer and the brand.
Zein da gaur egun merkaturatzaileei eskain diezaiekezun aholkurik onena?
Don’t think that technologies can solve your problems overnight, but think about how they can help people understand that you share their values.
Nola egon daitezke eraginkorrak merkatariak erronka garaietan?
Sincerity, openness and support are the keys to effectiveness.
Alexander Papkov served on the jury for the 2020 Effie Sariak Errusia lehiaketa.
