Em uma frase…
Como você define marketing eficaz?
Effective marketing changes trajectories and drives growth.
Como a criatividade impulsiona a eficácia?
If strategy is the engine, then creativity is the fuel!
Qual foi sua vitória favorita em termos de eficácia nos últimos meses — pessoal ou profissional?
As a mom, I see parenting effectiveness – or lack thereof – play out every day, in real time.
Qual é o maior obstáculo para a eficácia do marketing?
The biggest roadblock is selecting the wrong KPIs and measurement tools.
Como você espera que seja o marketing nos próximos cinco anos?
I hope diversity in storytelling continues to expand, driven by diversity in teams.
Soyoung was a final round judge in the 2022 Effie US Competition. Click here to see this year’s Effie US winners and finalists, and join us on June 14 to see who will be taking home gold, silver and bronze at the US Effie Awards Gala. Get tickets here.
