​Maria Kolosova, General Director, GroupM

Z enim stavkom ... Kateri je najboljši nasvet, ki ga lahko danes ponudite tržnikom?
Be open to different perspectives and points of view, and experiment with new things, because tomorrow’s world will never be like today’s.

Kako definirate učinkovito trženje?
Effective marketing brings measurable business results, showing the value of marketing.

Kako lahko tržniki ostanejo učinkoviti v času izzivov?
Have a mix of a short-term and long-term mindset, and always stay positive.

Maria Kolosova served on the jury for the 2020 Nagrade Effie Rusija tekmovanje.