Juan Diez, CEO, IPG Mediabrands Mexico

Pazarlamacılara bugün tek cümleyle verebileceğiniz en iyi tavsiye nedir? 

In an ever-changing landscape, remember that whatever brought you where you are today won’t guarantee you success in the future.

Etkili pazarlamayı tek cümleyle nasıl tanımlarsınız?

Where vanity and classic marketing metrics are left behind and we measure our actions with real – and ideally achievable – business outcomes.

Juan Diez served on the Final Round jury for the 2019 Effie Awards Mexico yarışma.