Winning an Effie is a global benchmark of marketing excellence. It can bolster budgets, attract new business and turbo-charge careers. It’s important that Effie represents the modern marketing landscape; while traditional advertising still has an important role to play, we welcome entries from all marketing disciplines, and our categories reflect this.
This year we’re introducing three new awards: Årets mærke og Årets agentur – to recognise organisations with effectiveness baked into their marketing approach. And Newcomer of the Year – to celebrate first time entrants*. See page 33 of the Entry Kit for further details.
We are now open for entries for 2025’s Awards programme – you can access our online Awards entry portal below:
Our deadlines for submissions are:
Early Bird 6th May 2025 £900
Standard 4th June 2025 £1,480
Extended 11th June 2025 £1,860
* These are not linked to the Effie Index.
‘NEED TO KNOW’ PRACTICAL INFO
DE PRAKTISKE TING
Alle de faktuelle oplysninger, du har brug for til din indtastning, samlet ét sted.
Entry KitDet bedste sted at starte. Indeholder oplysninger om berettigelse, kategorier, gebyrer, indkøbsdata, hvordan du udfylder tilmeldingsformularerne ... faktisk alt hvad du behøver at vide for at skrive og indsende dit Effie-bidrag.
Indtastningsformularskabeloner
Skabeloner, der hjælper dig med at skrive dit bidrag, før du indsender det på Effies online-indgangsportal. Brug venligst standardskabelonen til alle kategorier undtagen kategorierne Performance Marketing og Sustained Success. Du kan downloade skabelonerne nedenfor:
Standard skabelon til indtastningsformular
Performance Marketing Entry Form Skabelon
Skabelon til indtastningsformular til vedvarende succes
‘USEFUL TO KNOW’ HELPFUL RESOURCESHJÆLPIGE RESSOURCER
Nyttig information og ressourcer til at hjælpe dig med at gøre din tilmelding bedst mulig.
Effektiv adgangsvejledning
Råd og tips fra Effie Judges til at forklare, hvordan et prisvindende bidrag ser ud.
Sådan deltager du i workshops
A free 45 minute online training session to talk you through the Effie Awards entry process. Useful when you’re getting started. Just fill in this short form at tilmelde sig.
Entry Mentoring (subject to availability)
We pair you up with an experienced judge to help you improve your entry. Useful when you’ve written a draft and could do with fresh eyes on it. Contact us on effieuk@effie.org to check availability.
EXAMPLES OF WINNING CASESWinning cases from previous years
These winning cases from 2023 and 2024 will help to show you what good looks like – just click on the images below to download each one.
Yorkshire Tea by Lucky Generals (Grand winner)
Pot Noodle by U-Studio and OLIVER (Gold winner)
H&M by Digitas (Bronze winner)
Aldi (Social) by McCann Manchester (Bronze winner)