במשפט אחד…
איך אתה מגדיר שיווק אפקטיבי?
Marketing that looks at the business as a whole and provides genuine value and memorable experiences to consumers that generate the right business.
איך יצירתיות מניעה אפקטיביות?
Creativity tells a brand story in new and innovative ways that drives engagement, forms a lasting connection with consumers and eventually drives action.
אילו היבטים של שיווק אפקטיבי לדעתך נשארים קבועים, גם לנוכח השינוי?
The consumer is at the heart and center of all marketing activity; understand your end consumer and you get your marketing strategy right, no matter what.
What inspires effectiveness for you?
The wide canvas of new and exciting possibilities and the far-reaching impact of truly bold, game-changing ideas.
איך אתה מקווה שהשיווק ייראה בחמש השנים הקרובות?
More progressive, inclusive, authentic and with purpose at the heart.
Anupriya was a judge for the 2021 Global Multi-Region Effies. Entries for the 2022 Multi-Region competition are being accepted through June 8.
