Graham Drew, Chief Creative Officer, Grey Group

Dalam Satu Kalimat…

Bagaimana Anda mendefinisikan pemasaran yang efektif?
It doesn’t feel like marketing, it feels like it’s solving something.

Bagaimana kreativitas mendorong efektivitas?
Creativity unlocks the door, effectiveness makes you want to walk through it and bring your mates with you.

Seperti apa Anda berharap pemasaran dalam lima tahun ke depan?
With all the incredible human insights available through the billions of data streams, wouldn’t it be nice if the first instinct wasn’t to monetise them?

Graham was a 2022 Multi-Region Effie Awards Judge. Lihat lebih banyak fitur Dalam Satu Kalimat.