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GROW YOUR BUSINESS WITH MARKETING EFFECTIVENESS TRAINING
The Effie Academy offers programs to make your marketing more effective
The Effie Academy offers programs to make your marketing more effective
EFFIE COURSES
  • Marketing_effectiveness_bootcamp
    Effie Effectiveness Bootcamp, United States, October 2021
    Duration_icon
    Duration: 10 weeks
    Cost_icon
    Cost: $3,750 USD
    Who_icon
    Who: Marketers with 3-7 years’ experience
    World_icon
    Format: Virtual
    Sponsored by:

    Sharpen your marketing effectiveness skills. Collaborate on projects with peers from a diverse set of industries and experience. Work with a mentor on your own business challenge. Earn the Effie Marketing Effectiveness Certificate.
  • Austin-distel-wd1lrb9oeeo-unsplash
    Effie Effectiveness Playbook
    Duration_icon
    Duration: 90-120 minute sessions
    Cost_icon
    Cost: Varies
    Who_icon
    Who: Marketing teams of any size
    World_icon
    Format: Virtual

    This series of six interactive sessions covers key principles and best practices of marketing effectiveness, brought to life using award-winning Effie case studies. Mix and match to meet business needs.
  • Marketing_effectiveness_bootcamp
    Effie Effectiveness Bootcamp, EMEA, September 2021
    Duration_icon
    Duration: 10 weeks
    Cost_icon
    Cost: $3,750 USD
    Who_icon
    Who: Marketers with 3-7 years’ experience
    World_icon
    Format: Virtual

    Sharpen your marketing effectiveness skills. Collaborate on projects with peers from a diverse set of industries and experience. Work with a mentor on your own business challenge. Earn the Effie Marketing Effectiveness Certificate.
  • The_collegiate_challenge
    Effie Collegiate
    Duration_icon
    Duration: Fall/Spring Semester 2020-21
    Cost_icon
    Cost: No Participation Fee
    Who_icon
    Who: Those enrolled at an accredited US educational institution
    World_icon
    Format: Online

    This program provides students with an opportunity to research, ideate, and execute comprehensive marketing communications plans to address professional-level marketing challenges for established brands.
  • Marketing_effectiveness_bootcamp
    Effie Effectiveness Bootcamp, United States, October 2021
    Duration_icon
    Duration: 10 weeks
    Cost_icon
    Cost: $3,750 USD
    Who_icon
    Who: Marketers with 3-7 years’ experience
    World_icon
    Format: Virtual
    Sponsored by:

    Sharpen your marketing effectiveness skills. Collaborate on projects with peers from a diverse set of industries and experience. Work with a mentor on your own business challenge. Earn the Effie Marketing Effectiveness Certificate.
  • Austin-distel-wd1lrb9oeeo-unsplash
    Effie Effectiveness Playbook
    Duration_icon
    Duration: 90-120 minute sessions
    Cost_icon
    Cost: Varies
    Who_icon
    Who: Marketing teams of any size
    World_icon
    Format: Virtual

    This series of six interactive sessions covers key principles and best practices of marketing effectiveness, brought to life using award-winning Effie case studies. Mix and match to meet business needs.
  • Marketing_effectiveness_bootcamp
    Effie Effectiveness Bootcamp, EMEA, September 2021
    Duration_icon
    Duration: 10 weeks
    Cost_icon
    Cost: $3,750 USD
    Who_icon
    Who: Marketers with 3-7 years’ experience
    World_icon
    Format: Virtual

    Sharpen your marketing effectiveness skills. Collaborate on projects with peers from a diverse set of industries and experience. Work with a mentor on your own business challenge. Earn the Effie Marketing Effectiveness Certificate.
  • The_collegiate_challenge
    Effie Collegiate
    Duration_icon
    Duration: Fall/Spring Semester 2020-21
    Cost_icon
    Cost: No Participation Fee
    Who_icon
    Who: Those enrolled at an accredited US educational institution
    World_icon
    Format: Online

    This program provides students with an opportunity to research, ideate, and execute comprehensive marketing communications plans to address professional-level marketing challenges for established brands.
THE EFFIE EDUCATION DIFFERENCE
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COURSE CONTENT FROM EFFECTIVE MARKETING PROGRAMS.
The marketing industry is only as strong as its people. That’s why we provide marketers with the tools and support they need to adapt, grow and stay relevant throughout their careers. Through the Effie Framework, we are in a unique position to provide the very best training for individuals and businesses. We combine a data set of more than 10,000 cases of marketing’s most effective work with our network of the finest industry leaders to deliver peerless training programs for marketers at every stage of their career.
MENTORS & SPEAKERS
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MENTORS AND SPEAKERS ARE SENIOR MARKETING PROFESSIONALS
Our course speakers and mentors are senior marketing professionals at iconic brands, agencies, platforms, and /or consultancies.
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  • Ann_200x200
    Ann Mukherjee
    Chair & CEO, NA
    Pernod Ricard
    Pernod_ricard_logo_450x350
  • Daryl_200x200
    Daryl Lee
    Global CEO
    IPG Mediabrands
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  • Ann_rubin
    Ann Rubin
    VP, Corporate Marketing
    IBM
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  • Amy_winger_(1)
    Amy Winger
    Global Chief Strategy Officer
    VMLY&R
    Vmly_r-450x300
  • Kendra_king
    Kendra Hatcher King
    VP, NA Vertical CX & Innovation Consulting Lead, Consumer Products
    Publicis Sapient
    Sapient_450x300
  • Tom_gibson
    Tom Gibson
    Head of Strategy
    Anomaly
    Anomaly_logo_450x300
  • Ricardofort_200x200_(1)
    Ricardo Fort
    Head of Global Sponsorships
    Coca-Cola Company
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  • Huwgriffiths_200x200
    Huw Griffiths
    Global Chief Product Officer
    UM
    Um_logo_450x300
A UNIQUE MIX OF STRATEGY + EXECUTION
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WE BLEND STRATEGY AND EXECUTION INTO OUR COURSES.
Strategy_objectives
Set the right Objectives
Strategy_insights
Find customer Insights that lead to big ideas
Strategy_execute
Flawlessly execute the big ideas
Strategy_results
Monitor results and modify plans accordingly
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We will show you how take a hands-on-approach at applying the above four strategic fundamentals. Sound easy? It’s harder than most people think. Even the most experienced marketers find it difficult to apply these basic elements to their own unique business opportunities and challenges. We’ll show you how.
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