Brand Experience: Virtual/360

This category showcases how a brand experience beyond traditional advertising can be created. Work that brings a brand or product to life and interacts with a specific target through virtual/360 experiences should be entered.



India's First Open Network

Brand: Airtel
Client: Bharti Airtel Ltd.
Agency: Taproot

Making a product, not just a campaign - The Nation's Bike

Brand: Bajaj Motorcycles
Client: Bajaj Auto Limited
Agency: The Leo Group India

Comfy. How to become a topical brand for online shoppers

A non-standard approach was chosen in order to announce the launch of the new site and show its functionality, advantages and convenience of making purchases through the site.

Brand: COMFY
Client: COMFY
Agency: Banda Agency

2019_us_2019_e-4160-385_hero_1 IBM How an 'Outage' Turned IBM from Humdrum to Hero
2019_us_2019_e-4286-000_hero_1 Living Wine Labels Living Wine Labels
2019_us_2019_e-4037-038_hero_1 National Geographic One Strange Rock - Astronaut Reality Helmet

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