Brand Experience: AR/VR/Digital

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Brand: Ariel
Client: Procter & Gamble India
Agency: BBDO India Pvt. Ltd.
Language: English

Making used feel like new


Brand: Droom.in
Client: Droom Technology Pvt. Ltd.
Agency: Contract Advertising (India) Pvt. Ltd.
Language: English

Jetstar goes Singlish, lah!

How do you make a brand feel like one of Singapore’s own? Speak their language. For April Fools, we tricked the nation into believing that Jetstar Asia was introducing Singlish on its flights. Our mockumentary of its “Singlistics Training Programme” fooled everybody! When consumers begged us to do it for real, we listened. We made Singlish flights a reality for Singapore’s 51st birthday. The results? Over 3.7million views, 32,000 shares and 200+ pieces of media coverage that glowed with national pride. That’s no joke.


Brand: Jetstar Asia
Client: Jetstar Asia
Agency: AKA Asia
Language: English

2020_us_2020_e-4772-170_hero_1 Baskin-Robbins Using Nostalgia to Reinvigorate an Iconic Brand
2019_us_2019_e-4160-385_hero_1 IBM How an 'Outage' Turned IBM from Humdrum to Hero
2019_us_2019_e-4286-000_hero_1 Living Wine Labels Living Wine Labels
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