Media Content Partnerships

This category focuses on efforts based on partnerships between a brand and a media owner/platform to create and activate original media content beyond traditional advertising. 

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PROGRAM

YEAR

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2017 FINALIST Green restaurant of the new mondeo food regeneration plan Changan Ford Changan Ford Automobile Co .,Ltd NetEase Video-player See Details ►
2017 FINALIST BMW Innovative WeChat advertising BMW BMW China Tencent Social Ads Video-player See Details ►
2017 FINALIST Lipton Alarm Lipton Unilever Magna Egypt See Details ►
2017 FINALIST Navara Abou Azzeiz Nissan Navara Pick-Up Nissan Middle East OMD Video-player See Details ►
2017 FINALIST The Car You Never Expected Chevrolet General Motors Carat MENA Video-player See Details ►
2017 FINALIST The First Ever Soap Dress inspired by Lux fragrances Lux Unilever Wunderman MENA Video-player See Details ►
2017 FINALIST Analog American Greetings American Greetings MullenLowe Mediahub U.S. Video-player See Details ►
2016 SILVER Night At The Conan Studio Airbnb Airbnb Starcom Video-player See Details ►
2016 FINALIST The Power of Music to End Smoking truth truth initiative Media Assembly Video-player New-pdf-icon See Details ►
2016 FINALIST Smell My Neck Prestige Procter & Gamble Starcom Video-player See Details ►