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2017 SILVER DAVID VS. GOLIATH UNITED STATES
Checkers & Rally's
The Wiener War
RAN IN: United States
Hero Medium: PRINT
Medium Featured On Video: CONSUMER INVOLVEMENT/USER GENERATED;WOM (Consumer Involvement/User Generated);PRINT;Newspaper - Print;SOCIAL MEDIA
Audience: Young Men (20-35)
Objectives: Increase sales, volume
Type: Business to Consumer