
Case Database
Effie Worldwide's library of finalist and award-winning cases - a collection of Ideas That Work®, including summaries, videos of the winning work and hundreds of written case studies on effective marketing strategies, ideas and results. The purpose of the case database is to educate about effective marketing and to showcase the companies and individuals creating effective work to enhance learning in our industry.
SubscribeFeatured Cases: Ideas That Work
Each month, Effie Worldwide features a curated selection of case studies from around the world. For access to all Effie cases, click here. Sign up to receive updates from Effie Worldwide here.
2020 Effie Index: Most Effective Worldwide
The Effie Index ranks the most effective marketers, brands, networks and agencies by analyzing finalist and winner data from Effie Awards competitions around the world. This month, take a closer at the brands, marketers, and agencies named Most Effective in the 2020 Effie Index. You can review the full Index rankings at effieindex.com.
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Beautifully Real Moms Baby Dove 2019/Bronze Personal Care - Products & Services/Canada Language: English
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Coke Studio Explorer 2018 Coke Studio Explorer 2018 2019/Silver Branded Content/Pakistan Language: English
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Un Bip Por La Guajira Un Bip por La Guajira 2019/Gold Servicios Financieros y Seguros/Colombia Language: Spanish
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As far as we go Almosafer 2019/Gold Travel, Tourism and Transportation/Middle East / Africa Language: English
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Instoptica: fighting for Ukrainians’ eyesight in the belly of the beast Luxoptica 2019/Gold New technologies/Ukraine Language: English
Just Added
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Changing the Game Microsoft 2020/Gold Electronics/United States Language: English
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DNA Discounts Aeromexico 2020/Gold Transportation/United States Language: English
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Back-to-School Essentials Sandy Hook Promise 2020/Gold Seasonal Marketing - Services/United States Language: English
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Stop Traffick Street Grace 2020/Gold Brand Experience: Live/United States Language: English
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Lysol Laundry Lysol 2020/Gold Brand Experience: Live + AR/VR/Digital/United States Language: English
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Whopper Detour Burger King 2020/Grand Omni-Channel Shopper Solution / Commerce & Shopper Effies/United States Language: English
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COMPLIMENTARY ACCESS
Closing The CPR Gender-Gap with The WoManikin The WoManikin 2020/Gold Disease Awareness & Education: Charitable/Research Funding / Health Effies/United States Language: English
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Be a Masshole, Not an Asshole Yes on 3 Coalition 2020/Gold Social Good - Non-Profit / Positive Change/United States Language: English
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Gracie Street Grace 2020/Gold Social Good - Non-Profit / Positive Change/United States Language: English
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Subverting the category rulebook to transform a business. Confused.com 2020/Silver Internet, Telecom & Utilities/United Kingdom Language: English
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NHS 'We are nurses. We are the NHS.' National Health Service 2020/Silver Positive Change: Social Good - Non-Profit/United Kingdom Language: English
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Project #ShowUs Dove 2020/Silver Positive Change: Social Good - Brands / Multi-Region/Global: Multi-Region Language: English
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Categories
- 5 for 50
- Activations
- Age Specific
- Agricultural, Industrial & Building
- Anything Goes
- Asia Pacific Brands
- Automotive
- Automotive - Aftermarket
- Automotive - Vehicles
- Beauty & Fashion
- Beverages
- Beverages - Alcohol
- Beverages - Non-Alcohol
- Brand Experience
- Brand Experience: AR/VR/Digital
- Brand Experience: Live
- Brand Experience: Live + AR/VR/Digital
- Branded Content & Entertainment
- Branded Integration & Entertainment Partnerships
- Branded Utility
- Business-to-Business
- Business-to-Business - Products
- Business-to-Business - Services
- Carpe Diem
- Carpe Diem - Products
- Carpe Diem - Services
- Commerce & Shopper
- Commerce & Shopper Manufacturer: Loyalty, Awareness, Sales, Trial
- Commerce & Shopper Retailer: Loyalty, Awareness, Sales, Trial
- Commerce & Shopper: Awareness, Trial, and Conversion
- Commerce & Shopper: Brand Experience
- Commerce & Shopper: Category/Aisle Evolution
- Commerce & Shopper: Challenger Brand Solutions
- Commerce & Shopper: Data-Driven
- Commerce & Shopper: Digital Media Solution
- Commerce & Shopper: E-Commerce
- Commerce & Shopper: Loyalty
- Commerce & Shopper: Multi-Brand Shopper Solution
- Commerce & Shopper: Multi-Retailer Program
- Commerce & Shopper: Multicultural & Lifestyle Segments
- Commerce & Shopper: New Product/Service Introduction
- Commerce & Shopper: Omni-Channel Shopper Solution
- Commerce & Shopper: Seasonal/Event
- Commerce & Shopper: Single-Retailer Program- Drugstores
- Commerce & Shopper: Single-Retailer Program- Mass Merchants
- Commerce & Shopper: Single-Retailer Program- Other
- Commerce & Shopper: Single-Retailer Program- Supermarkets
- Computer Hardware
- Computer Software
- Corporate Reputation
- Culture & The Arts
- Data-Driven
- David vs. Goliath
- Delivery Systems & Products
- Direct Marketing
- Disease Awareness & Education: Advocacy
- Disease Awareness & Education: Charitable/Research Funding
- Disease Awareness & Education: Non-Profit
- Disease Awareness & Education: Pharma/Corporate
- E-Commerce
- Electronics
- Engaged Community
- Entertainment & Sports
- Fast Moving Consumer Goods (FMCG)
- Finance
- Financial Cards
- Fitness & Wellness
- Food
- Global
- Global: Automotive
- Global: Branded Content
- Global: Business-to-Business
- Global: Electronics
- Global: Fast Moving Consumer Goods (FMCG)
- Global: Media Idea
- Global: Media, Entertainment & Leisure
- Global: Other Products & Services
- Global: Retail
- Global: Transportation, Travel & Tourism
- Government, Institutional & Recruitment
- Green
- Healthcare - OTC
- Healthcare - Rx - Consumer/DTC
- Healthcare - Rx - Devices
- Healthcare - Rx - Professional
- Healthcare Services
- Healthcare, Products & Services
- Healthcare, Rx
- Home Furnishings & Appliances
- Household Supplies & Services
- Influencers
- Insurance
- Integrated Marketing Communications
- Internet & Telecom
- Large Budgets
- Leisure & Lifestyle
- Local Market Success
- Marketing Disruptors
- Marketing Innovation Solutions
- Media & Entertainment Companies
- Media Content Partnerships
- Media Idea
- Media Innovation
- Media Innovation - Emerging & New Channels
- Media Innovation - Existing Channels
- Multi-Market
- Multicultural
- Multicultural - Products
- Multicultural - Services
- New Product or Service
- Non-Profit / Pro-Bono / Public Service
- Office & Delivery
- Office Products & Services
- Olympics Marketing
- Other Products & Services
- Personal Care
- Pet Care
- Positive Change - Environmental: Non-Profit
- Positive Change - Environmental: Brands
- Positive Change - Social Good: Brands
- Positive Change - Social Good: Non-Profit
- Professional Services
- Promotions
- Re-Staging
- Real Estate
- Regional
- Renaissance
- Restaurants
- Retail
- Seasonal Marketing
- Seasonal Marketing- Products
- Seasonal Marketing- Services
- Small Budgets
- Small Budgets - Non-Profit
- Small Budgets - Products
- Small Budgets - Services
- SMM
- Snacks & Desserts
- Software & Apps
- Sponsorship & Event Marketing
- Sustained Success
- Sustained Success - Non-Profit
- Sustained Success - Products
- Sustained Success - Services
- Third Screen
- Topical Marketing
- Transportation
- Travel & Tourism
- Yearly Topical Category: World Cup
- Youth Marketing
- Show more +
Competitions
- 5 for 50
- APAC
- Argentina
- Australia
- Austria
- Belarus
- Belgium
- Brazil
- Bulgaria
- Canada
- Canada (Français)
- Chile
- Colombia
- Costa Rica
- Croatia
- Czech Republic
- Dominican Republic
- Ecuador
- Effie Academy
- Effie Collegiate
- EMEA
- Europe
- Finland
- France
- Germany
- GLOBAL BEST OF THE BEST
- Global: Multi-Region
- Greater China
- Greece (Hellas)
- Guatemala
- Hong Kong
- Hungary
- India
- Ireland
- Israel
- Italy
- Korea
- Latin America
- Malaysia
- Mexico
- Middle East / Africa
- Netherlands
- New Zealand
- Pakistan
- Panama
- Peru
- Poland
- Positive Change
- Romania
- Russia
- Serbia
- Shopper Marketing
- Singapore
- Slovak Republic
- Slovenia
- South Africa
- Sri Lanka
- Switzerland
- The Americas
- Turkey
- Ukraine
- United Kingdom
- United States
- Uruguay
- Show more +