Raúl Portorreal, Senior Managing Partner & Chief Creative Officer, Limitless… Publicidad

En Unu Frazo...

Kiel vi difinas efikan merkatadon?
The entire purpose of a marketing platform must be measured from various points of view, and if all generate positive results we can talk about effectiveness—that is, effectiveness is to meet all the objectives set, as long as they are out of the ordinary.

Pri kiaj merkataj tendenco(j) vi ekscitas nun?
The trend that I like the most is the return to having that human contact with the people who interact with brands.

Kiel kreemo kondukas efikecon?
Creativity by itself is not effective—but if it is applied in all areas of the process, from finance to graphic design, it is the most important driver.

Kio estas via plej ŝatata efikeco de la lastaj monatoj—persona aŭ profesia?
Personally, I’m a swimmer and recently won a little open.

Kiel vi esperas, ke merkatado aspektos en la venontaj kvin jaroj?
Like the relationship that the baker had with his clients in town, he made the best bread, not just focused on selling.

Raúl was a 2023 Effie Dominican Republic juĝisto. Vidu pliajn funkciojn de En Unu Frazo.