Welcome to Effie Insights

What are the progressive insights that will help your brands succeed—right now? Discover them here in Effie Insights, where the very latest effectiveness thinking translates into applied strategies for work that works.

With thought leadership from Effie winners, judges and industry leaders around the globe, everything we produce is designed to be inclusive, accessible and useful.

Insights

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Inside the Judges’ Room with the 2024 Iridium Effie Jury

Inside the Judges’ Room with the 2024 Iridium Effie Jury


By Author: Effie Insights Team
Type: Ideas That Work®

Charlie Carrington, SVP, Integrated Marketing & Communications UKI, Mastercard


By Author: Effie Insights Team
Type: Insight

Navigating Nouveau Nihilism: How Brands Can Thrive in the YOLO Economy


Type: Insights & Inspiration

Simon Ornelis, Director, Brand Development & Corporate Identity, DU


By Author: Effie Insights Team
Type: Insight

Rawan Yaqub, Business Unit Director, Mindshare


By Author: Effie Insights Team
Type: Insight

Sylvia Cawley, Head of Country – Ireland, Dunnhumby


By Author: Effie Insights Team
Type: Insight
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