一言で言うと…今日のマーケティング担当者に提供できる最良のアドバイスは何ですか?
In this digital age, it’s important to know your consumer well, not only locally, but globally – so learn their culture and how they consume your product, and be politically correct.
効果的なマーケティングとはどのように定義しますか?
A single-minded message that engages your audience and delivers on your business objectives.
困難な状況でもマーケティング担当者はどうすれば効果を発揮できるのでしょうか?
Stay relevant and connected to your consumer – in these times of uncertainty, empathy will guarantee you stay top of mind, and, in turn, achieve your numbers.
Ali Rizvi served on the jury for the 2020 エフィー賞パキスタン 競争。
