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Aug 21, 2013
Latin America
2013 Effie Uruguay Awards
On August 21st, the Uruguayan Association of Advertising Agencies (AUDAP) organized Uruguay’s fifth consecutive celebration of the Effie Awards.
The Grand Effie winner of the night was the Banco Hipotecario del Uruguay for the campaign, “Real Stories of our customers," created by Cámara / TBWA.
Altogether, 18 campaigns...
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The Grand Effie winner of the night was the Banco Hipotecario del Uruguay for the campaign, “Real Stories of our customers," created by Cámara / TBWA.
Altogether, 18 campaigns...
Aug 13, 2013
APAC
Effie Worldwide Announces New Effie Korea Program
New York, NY (August 13, 2013) – Effie Worldwide announced today the launch of a new Effie Korea program. Created in partnership with AD STARS, the Effie Korea program will celebrate marketing effectiveness in the Republic of Korea. Effie Worldwide is known globally as the leading champion of marketing effectiveness.
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Jul 30, 2013
APAC
Effie Worldwide Continues Global Expansion with the Launch of Effie Asia-Pacific
New York, NY (July 30, 2013) ‐‐ Mary Lee Keane, President of Effie Worldwide, announced as part of Effie's global expansion, the launch of the Effie Asia‐Pacific program, in partnership with the Confederation of Asian Advertising Agencies Association (C4As). Effie Worldwide is known globally as the leading champion of marketing...
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Jul 10, 2013
Latin America
Pepsico, Nestlé, Ministerio de Defensa Nacional, Omnicom and BBDO Worldwide are Most Effective Marketers in Latin America
NEW YORK, NY (June 26, 2013) – Effie Worldwide announced today that Nestlé is once again the most effective marketer in Latin America, sharing the top spot with PepsiCo, according to the 2013 Global Effie Effectiveness Index. Pepsi and Ministerio De Defensa Nacional are the most effective brands in Latin America, while Omnicom is...
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Jul 10, 2013
MENA
Unilvever, Coca-Cola, Nike, WPP and JWT are Most Effective Marketers in Middle East and North Africa
NEW YORK, NY (June 26, 2013) – Effie Worldwide announced today that Unilever and Coca-Cola tied for first as the most effective marketers in the Middle East and North Africa (MENA) according to the 2013 Global Effie Effectiveness Index. Coca-Cola also tied with Nike as the most effective brand in the MENA region. WPP is the most effective...
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Rebecca Sullivan
rebecca@rsullivanpr.com
617-501-4010/781-326-1996