Eligibility
The 2022 Effie Canada competition is now open for submissions.
All marketing efforts that ran in the Canada between January 1, 2021, and December 31, 2021 are eligible to enter the 2022 competition.
Any and all marketing efforts, whether full campaigns or targeted contributing efforts within a campaign are eligible to enter the competition. You may submit any one or any multiple combinations of media - any examples of work that demonstrate how you tackled your objectives. You must detail the "why" behind the strategy and provide proof that your work achieved significant results.
The work and results being evaluated by the judges must fall within this eligibility period. Elements of the work may have been introduced earlier and may have continued after the eligibility period, but your case must be based on data relative to the qualifying time from 1/1/21-12/31/21*.
Do not include results after December 31, 2021; this will result in disqualification*.
DEADLINES & FEES
Call for Entry January 10, 2022
1st Deadline February 11, 2022 $945
2nd Deadline February 25, 2022 $1,145
3rd Deadline March 11, 2022 $1,445
FINAL Deadline March 25, 2022 $1,845
EXTENDED Final Deadline April 1, 2022 $2,345
Entry fees are locked in based on the date an entry is submitted. All materials required to complete an entry must be submitted by the indicated deadline in order to receive the associated rate.
Deadlines (and their associated fees) do not "close" until 8:00 AM EST on the morning following the date listed.
