营销是改变思想、行为和结果的业务。无论您的目标是什么，无论采用何种衡量标准，有效性都是实现目标的唯一途径。艾菲 50 多年来一直倡导营销有效性。您因全球知名的艾菲奖而了解我们，但还有更多值得探索的内容。
探索艾菲
如果不是，那就不是营销 有效的。
Effie Insights @ Cannes Lions
Explore the SessionsJoin Effie, the global leader in marketing effectiveness, across two sessions to explore what’s working now and the relationship between creativity and effectiveness on Thursday, June 19 at the Cannes Lions.
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