Over 12,000 people crowded the seaside lawns of the Taj Lands End Hotel in Mumbai this past Friday to celebrate India’s Effie winners of 2013.
Ogilvy & Mather India and Hindustan Unilever Limited (HUL) were awarded the Grand Effie for their Lifebuoy “Branded Roti” case. See a video about the Grand winning case 这里.
The other top winning client/agency teams include: Lifebuoy/Lowe Lintas and Partners, Cadbury Bournvita/Ogilvy & Mather India, Coca-Cola/McCann Worldgroup, !dea/Lowe Lintas and Partners, Tanishq/Lowe Lintas and Partners, Sensodyne/Grey Worldwide India Pvt. Ltd., Vodafone/Ogilvy & Mather India, and Kissan/Lowe Lintas and Partners.
For more information on Effie India and a full list of the 2013 winners, please visit The Advertising Club website.
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关于艾菲国际
艾菲全球奖倡导营销实效的实践和从业者，聚焦有效的营销理念，鼓励围绕营销实效的驱动因素展开深入讨论。艾菲网络与全球一些顶级研究和媒体组织合作，为受众带来有效营销战略的相关和一流见解。艾菲奖被全球广告商和代理商誉为业内最高奖项，旨在表彰有助于品牌成功的所有形式的营销传播。自 1968 年以来，获得艾菲奖已成为全球成就的象征。如今，艾菲通过全球艾菲奖、欧洲艾菲奖、中东/北非艾菲奖、亚太艾菲奖和 40 多个国家艾菲计划来表彰全球的营销实效。如需了解更多详情，请访问 www.effie.org。 跟随 @effieawards 在 Twitter 上了解 Effie 信息、计划和新闻的更新。
