Burger King and Crispin Porter + Bogusky Win the 2009 Grand Effie Award for "Whopper Freakout" More Info
AND THE WINNERS ARE....
Download the complete listing of 2009 Effie Winners.
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2009 WINNERS JOURNAL
Review all winners in the 2009 Winners Journal. See who won gold, silver and bronze, see the credited teams, and descriptions of the work.
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REVIEW WINNING CASES
Read the strategies. See the work. Learn what's getting results.
Visit the Winners Showcase to view the most effective case studies of this year and each year dating back to 1993. Search by year, category, keyword or all of the above by using the search navigation bar at the top of the page. Strategically search campaigns and gain insight from exemplary specimens of ideas that worked in dozens of product/service & specialty categories.
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GOODWORKS EFFIE
Virtue may well be its own reward, but a GoodWorks Effie makes it all the sweeter. Effie and Advertising Age are partnering to celebrate corporate social consciousness — and show that great branding and good deeds are increasingly becoming one and the same. More Info
EMAIL UPDATE
Sign up for the most up-to-date news and activities on the Effies.
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LATEST TWEETS
INNOVATION & ACCOUNTABILITY SURVEY
In a recent Effie Awards survey, the majority of agencies described their companies in "innovation mode," and more than half of the agency and advertiser respondents claimed that the economy has not compromised their creativity. More Info
FEATURED CASE STUDY
CANADIAN CLUB - "Damn Right"
In the 1960s and '70s, Canadian Club was the No. 1 whisky in America. But now Canadian Club is as untrendy as a brand could be. Guys say scornfully, "That's what my Dad drank." To get people to rethink Canadian Club, the brand first had to get them to rethink their dads. So the campaign coupled vintage photographs and provocative sentiments to reveal that Dads and their drinks were actually the height of cool. The brand's sales grew for the first time in 16 years.
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JOBSOURCE
The Marketing JobSource is an online career center connecting marketing and advertising employers to industry professionals nationwide.
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