Corporate Reputation

This category is for communications that promote corporations, not exclusively their products. Includes sponsorships, image & identity.  

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North Plan

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Brand: TELENOR 4G
Client: Telenor Pakistan
Agency: Ogilvy Pakistan

Vip Kinoteka

Vip Kinoteka je savremenom brendu posvećenom digitalnim tehnologijama dodala emotivnu vrednost i povezala ga sa očuvanjem kinematografske kulturne baštine od nacionalnog značaja. Pokazali smo da savremeno i tradicionalno ne samo da idu zajedno, već su i neodvojivi koncepti. U uslovima prekida desetogodišnjeg, nacionalno prepoznatljivog sponzorstva, zahvaljujući ovom projektu, kompanija je ostvarila novo sponzorstvo, još prilagođenije svojoj digitalnoj orijentaciji. Porast broja korporativnih objava za Vip mobile za 47.5% u odnosu na 2017. godinu, na šta je presudno uticao odličan publicitet projekt Vip Kinoteka.


Brand: Vip Kinoteka
Client: Vip Mobile
Agency: Executive Group

Hacer

While revitalizing its HACER scholarship program, McDonald’s discovered a deep-seeded cultural barrier keeping Hispanic GenZers from applying to scholarships: the need for support beyond money. It’s not that Hispanic students don’t need it but, being the first in their family to apply for college, they also need guidance on the complex process. McDonald’s re-imagined HACER into a resource center guiding applicants on their journey.  After the change, HACER achieved application levels never seen in the program’s 30-year history, and a bump in McDonald’s reputation as a supporter of Hispanic education. 


Brand: McDonald's
Client: McDonald's
Agency: Alma DDB

2019_ru_2019_1500_hero_1 TNT4 #Just4Fun TNT4
2019_sg_2019_08_hero_1 StarHub Hello Change
2019_ru_2019_2149_hero_1 Mastercard New Year Charity campaign
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