Case Library

Our Case Library helps marketers tackle the now and the next with access to thousands of award-winning cases:
  • From every continent, industry, category and business challenge
  • Packed with insights, inspiration and evidence to hone effective marketing strategies and ideas at every stage

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  • Program: Australia
The More the Merrier: ALDI’s Christmas invite that opened up Aussie hearts, minds and wallets

The More the Merrier: ALDI’s Christmas invite that opened up Aussie hearts, minds and wallets


Brand: Aldi Australia
Award Level: Silver
Category: Carpe Diem - Products
Program: Australia
Year: 2019
Cover for their Overconfidence

Cover for their Overconfidence


Brand: RACV
Award Level: Silver
Category: Data-Driven
Program: Australia
Year: 2019
How reviving its original purpose reversed 8 years of decline for NRMA Insurance

How reviving its original purpose reversed 8 years of decline for NRMA Insurance


Brand: NRMA Insurance
Award Level: Silver
Category: Data-Driven
Program: Australia
Year: 2019
How not worrying about data took Telstra Pre-Paid from decline to growth

How not worrying about data took Telstra Pre-Paid from decline to growth


Brand: Telstra
Award Level: Silver
Category: Data-Driven
Program: Australia
Year: 2019
How ‘play’ drove McDonald’s highest ever guest count on its lowest media budget

How ‘play’ drove McDonald’s highest ever guest count on its lowest media budget


Brand: McDonald's
Award Level: Silver
Category: Food
Program: Australia
Year: 2019
How Blackmores enjoyed personal best results by getting Australians in the mood to move.

How Blackmores enjoyed personal best results by getting Australians in the mood to move.


Brand: Blackmores
Award Level: Silver
Category: Media Idea
Program: Australia
Year: 2019
Cover for their Overconfidence

Cover for their Overconfidence


Brand: RACV
Award Level: Silver
Category: New Product or Service - Introduction
Program: Australia
Year: 2019
Australia’s worst serial killer

Australia’s worst serial killer


Brand: The Heart Foundation Australia
Award Level: Silver
Category: Non-Profit / Pro-Bono / Public Service
Program: Australia
Year: 2019
Omtanke: rethinking Volvo

Omtanke: rethinking Volvo


Brand: Volvo
Award Level: Silver
Category: Other Products & Services
Program: Australia
Year: 2019
How not worrying about data took Telstra Pre-Paid from decline to growth.

How not worrying about data took Telstra Pre-Paid from decline to growth.


Brand: Telstra
Award Level: Silver
Category: Other Products & Services
Program: Australia
Year: 2019
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