Finance

Financial products and services including: communications promoting overall image and capabilities of a financial institution.

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Una Campaña Pre-Ganadora

¿Lo Pre-ascendieron? ¿La dejó Pre-embarazada? ¿Empezó una pre-dieta? esto suena tan absurdo como recibir un crédito preaprobado. Con este pensamiento Sufi decidió salirse de la “guerra de las tasas” en el 2018 año de Salón del Automóvil, y los eliminó también de absurdas situaciones de la vida. Esta apuesta lo llevó a triplicar la meta de ventas propuesta para el Salón del Automóvil de Bogotá y cumplir en un 146% la meta para la Feria de Vehículos que desarrolló en los concesionarios del resto del país.


Brand: Sufi
Client: Sufi
Agency: SANCHO BBDO

Investing is simple

While interest rates are declining, people are taking their savings elsewhere in search of new ways to grow their savings. But investments seem too complicated and inaccessible. We have changed this perception. This is Tinkoff's first offline promotional campaign for Tinkoff Investments: a massive TV campaign coupled with ads on the radio, in print, and an overhaul of online communications support. Our effective strategy helped us open a record number accounts on the Moscow Exchange (per month) and become the top broker in terms of the number of new accounts for the year despite only entering the market in May.


Brand: Tinkoff
Client: Tinkoff
Agency: Tinkoff

"DON'T GET MAD, GET E*TRADE"

Despite years of a historically strong stock market, E*TRADE was in a weakened position with years of lackluster performance. E*TRADE needed to reclaim its category leadership with breakthrough messaging that would drive account growth among prospects and existing customers. “Don’t Get Mad, Get E*TRADE” was based on a simple truth; only 32% of Americans are satisfied with their finances. Rather than ignore this, they channeled frustrations into positive action. The campaign brought in prospects in droves, beat growth expectations and reinvigorated their presence with bench-mark crushing campaign metrics.


Brand: E*TRADE
Client: E*Trade Financial Corporation
Agency: MullenLowe U.S.

2019_ru_2019_1542_hero_1 AlfaBank How much do you earn?
2019_us_2019_e-3867-446_hero_1 American Express American Express Coachella 2018
2019_us_2019_e-4422-422_hero_1 Citi The Citi Mobile App Campaign
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